Shona Mackin – Social Media Strategist & Speaker

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With over 15 years of experience in social media marketing, strategy, and business growth, I bring a fresh, no-nonsense approach to helping businesses leverage social media for real results. Whether you're looking to empower your team, inspire action, or gain insights into the ever-evolving world of digital marketing, I'm here to share practical, actionable advice.

I don’t just talk about social media; I live it. From running my own successful social media agency, Socialface, to working hands-on with small businesses, I know the challenges entrepreneurs face in today’s crazy, speedy world. My speaking sessions are filled with honest insights, strategic tips, and real-world experience designed to cut through the noise and help audiences get results.

• Host of the Business Start-Up Show on Eagle Waves Radio: Engaging with entrepreneurs to share practical business tips and digital strategies.
• Speaker at Digital & Tech Conferences: I’ve spoken at conferences across Australia, focusing on how businesses can use social media to achieve their marketing goals.
• Entrepreneurs Organisation: I've delivered multiple sessions to entrepreneurs across Australia, providing insights into social media, digital marketing, and business growth.
• Action Coach Client Sessions: Worked with Action Coach clients, helping them develop strategies to make the most of social media in their business.

1. Social Media Strategy for Business Growth: How to craft a social media plan that aligns with business goals, builds your brand, and drives leads.
2. Maximising ROI from Social Media: Practical tips to stop wasting time and start getting real results with your social media efforts.
3. AI & Social Media: The Future of Digital Marketing: An in-depth look at how businesses can harness AI to optimise social media efforts and streamline content creation.
4. DIY Social Media: Empower your team to take control of your social media with easy-to-implement tools and systems.
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I deliver high-energy, informative sessions that leave audiences with actionable takeaways. My talks aren’t just about theory—they’re designed to give practical solutions that can be implemented immediately, tailored to the needs of the audience.

Whether it's an intimate workshop, a large-scale conference, or a business retreat, I bring a blend of expertise, humour, and real-world experience to each event.

Ready to empower your audience with actionable social media strategies that drive business results? Let's talk!

Contact me today to discuss how I can add value to your next event.